Before you begin the online Review Request Form, you will need the following information:
- Your NetID and contact information
- Title of the advertisement
- Target audience
- Goals of the advertisement
- If you are planning a marketing campaign, include a description of the scope of the campaign and the types of support materials that are planned (e.g., brochures, flyers, CDs, posters)
- Approval by the appropriate vice president, provost, dean, or director
- Type(s) of advertisement you are submitting for review:
- Print
- Web
- Radio
- Television
- Billboard
- Transit
- Other
- Name(s) of the media outlet(s) you will be using (e.g., Star-Ledger, Forbes magazine, WCTC, etc.)
- Cost of the advertisement space for each media outlet
- Advertisement insertion date(s)
- Date you need an approval. We strongly suggest that you give yourself as much lead time as possible for review, with a minimum of five business days before your advertisement insertion date.
- A PDF of the radio script, television storyboard, or ad you want reviewed. Note: The system only accepts PDF files. If you don’t have a PDF, you will need to submit the file via email, mail, fax, etc. To expedite the process, it’s a good idea to have the file ready to send as soon as you submit your request.
- Any unique specifications for your type of advertisement:
Print
- Width and height in inches
- Print frequency
- Daily
- Weekly
- Monthly
- Quarterly
- Annually
- Other
- Print placement/location (e.g., cover, back cover, special section)
Web
- Width and height in pixels
- Type of web advertisement
- Web placement/location (e.g., home page, secondary-level page, rotating, other)
Radio
- Advertisement duration in minutes and seconds
- Program
- Time slot
Television
- Advertisement duration in minutes and seconds
- Program
- Time slot
Billboard
- Width and height in feet
- Location (e.g., street, city)
- Advertisement duration
Transit
- Width and height in feet
- Type of transit advertisement
- Advertisement duration
- Location (e.g., inside, outside, or train platform)
- Company/line
- Route
Other
- Description
- Location (e.g., street, city)
- Width and hight in feet
- Advertisement duration
Promoting Rutgers through Advertising
Rutgers Links: